This conference reinforces concepts taught in marketing, finance, hospitality and fashion merchandising classes.

• Describe the role of financial institutions
• Explain types of financial markets
• Discuss the impact of technology on the banking industry
• Explain career opportunities in merchandising
• Explain the relationship between customer service and distribution
• Explain current retail trends driven by global trade
• Explain career opportunities in hospitality
• Describe the role of sales and marketing in hospitality
• Explain the role of promotion as a marketing function
• Identify the impact of product life cycles on marketing decisions