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Cornell Tech | MBA Class Visit | Various Classes
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In the fall semester of the Cornell Tech MBA, you spend your mornings in courses related to technical entreprenuership. These classes are taught in modules two to threes weeks at a time, please see the schedules and course descriptions below.
Operations Management (9/18, 9/20):
This course focuses on managing processes: actions that convert inputs into outputs. Almost any business function can be modeled as a network of processes. The first part of the course examines processes, both individually and as part of a larger system; students see that good process design reflects both the volume and the variety of the product. A common course theme is the deleterious effect of variability (in demand, supply, quality, or capacity) in complex systems. Queuing theory and simulation are particularly helpful for analyzing process capabilities. The second part of the course analyzes how goods and services are produced. After describing the strategic role of operations, it examines forecasting systems, inventory management, and just-in-time and logistic management. Constrained optimization models provide information about managing with finite resources. The final part examines process improvement through quality and productivity management and corporate learning.
Digital Marketing (9/27, 10/2, 10/4, 10/11, 10/16, 10/18):
This course introduces students to fundamental concepts in digital marketing and prepares them for roles as marketers, entrepreneurs or product managers. Students will be exposed to an overview of the major players in the advertising and digital industries, as well as a variety of tools commonly found in start-ups and technology firms. Course material will be covered with a mixture of case studies, lectures and guest speakers.
Entrepreneurial Finance (11/1, 11/6, 11/8, 11/13, 11/15, 11/20, 11/29):
This course is about financing start-up firms. In it, students will analyze the financing decision of start-ups using the principles of corporate finance such as valuation, control of firms, and investment decisions with an eye towards developing these concepts in an entrepreneurial context. Students will do this through in-depth discussion of the concepts, applications through several cases, and a dialogue with practitioners. Students will analyze issues both from the perspective of the entrepreneur and that of the investors. As an entrepreneur it is important not only to know the ‘lingo’ but to also understand the principles behind it. This will allow students to better structure the capital of their future start ups and effectively negotiate with Angels, VCs and banks. Conversely, they cannot evaluate a potential investment opportunity without appreciating the entrepreneur’s perspective and incentives. Broadly speaking the course is divided into two topics: raising capital and exit strategies. As it stands now, students will discuss raising capital through equity (and its derivatives), and debt. In terms of exit strategies we will discuss exit through acquisition and through IPO.
Getting to Cornell Tech:
Your class visit will be located on Roosevelt Island at 2 West Loop Road. Please check in at the security desk with your photo ID. You will be given further instructions from there. If you are not able to attend that day, please cancel by emailing [email protected] as soon as possible.
- Plan to arrive 10 to 15 minutes prior to the start of class
- Stay for the duration of the class
- Silence your devices
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